About Us

At Urvashi By Paridhi Gupta, we are passionate about preserving the rich heritage of Indian craftsmanship through our thoughtfully designed ethnic wear. Each piece in our collection is a tribute to timeless traditions, created with intricate detailing, high-quality fabrics, and a deep commitment to elegance.

Rooted in the values of authenticity and excellence, our brand caters to women who appreciate classic charm blended with contemporary style. Whether it's a made-to-order masterpiece or a ready-to-ship garment, every creation is crafted with love, care, and an uncompromising focus on quality.

Founded by Paridhi Gupta, Urvashi stands for more than just fashion — it represents a celebration of Indian culture and feminine grace. Our brand is built on trust, transparency, and the belief that true beauty lies in individuality. That’s why many of our offerings are tailored to your specific tastes, ensuring exclusivity and personal connection with each order.

We are grateful for your support and excited to be part of your special moments. Thank you for choosing Urvashi — where tradition meets sophistication, and every thread tells a story.

Urvashi By Paridhi Gupta (Urvashi Saree)